Web Analytics

Alamgir Hossen – Web Analytics Specialist | GA4, GTM & Server-Side Tracking Consultant

Turn Your Website Data Into Better Business Decisions

I help businesses build accurate, reliable and actionable web analytics systems using GA4, Google Tag Manager, server-side tracking and conversion tracking.

GA4GTMMeta PixelServer-Side Tracking

Web Analytics & Tracking Expertise

Six disciplines that together give you data you can trust.

GA

Google Analytics 4

Properties, events and reports built around your goals.

TM

Google Tag Manager

Clean, documented containers that are easy to maintain.

✓

Conversion Tracking

Leads, purchases and key actions measured correctly.

M

Meta Pixel & CAPI

Browser and server events with strong match quality.

SS

Server-Side Tracking

First-party, resilient data collection.

▤

Data Visualization

Dashboards that show what to do next.

Web Analytics Services

Google Analytics 4 Setup

  • GA4 property and data stream setup
  • Event tracking
  • Custom events
  • Conversion tracking
  • Enhanced Measurement

Google Tag Manager

  • Web GTM setup
  • Tags, triggers and variables
  • Custom event tracking
  • DataLayer implementation
  • Debugging and testing

Conversion Tracking

  • Lead tracking
  • Purchase tracking
  • Add to Cart
  • Begin Checkout
  • Form submission
  • Phone and button clicks

Meta Pixel & Conversions API

  • Meta Pixel implementation
  • Event tracking
  • Event Match Quality optimization
  • Browser + server-side tracking
  • Deduplication

Server-Side Tracking

  • Server-side GTM
  • First-party tracking
  • Stape-style tracking architecture
  • Cookie management
  • Improved data quality

Analytics & Reporting

  • GA4 reports
  • Looker Studio dashboards
  • KPI tracking
  • Marketing performance reporting
  • Data-driven insights

My Analytics Implementation Process

  1. Audit

    Analyze the current website and tracking setup.

  2. Tracking Plan

    Create a measurement plan based on business goals.

  3. Implementation

    Configure GTM, GA4, pixels and conversion tracking.

  4. Testing

    Debug and validate events using GTM Preview, GA4 DebugView and platform diagnostics.

  5. Reporting

    Create useful dashboards and actionable insights.

Why Work With Me?

Accurate tracking implementation

Business-focused analytics

Clean GTM architecture

Reliable conversion measurement

Cross-platform tracking

Clear documentation

Data-driven decision making

Long-term tracking support

Tools & Technologies

GAGoogle Analytics 4
TMGoogle Tag Manager
AdGoogle Ads
MMeta Pixel
APIConversions API
LSLooker Studio
SSServer-Side GTM
StStape
WPWordPress
WcWooCommerce
JSJavaScript
{}DataLayer

Featured Analytics Projects

eCommerce Tracking System

GA4 + GTM + Meta Pixel + Purchase Funnel
Problem
Purchases were under-reported and ad platforms disagreed with GA4.
Solution
A single dataLayer feeding every platform with one event naming scheme.
Tracking Setup
view_item, add_to_cart, begin_checkout, purchase with deduplicated IDs.
Result
Revenue in GA4 matched the store within a small margin.

BookBazaarBD Analytics

ViewContent + AddToCart + InitiateCheckout + Purchase
Problem
No visibility into where shoppers dropped off.
Solution
Full funnel measurement across product, cart and checkout.
Tracking Setup
Meta Pixel standard events plus matching GA4 events through GTM.
Result
Clear funnel report and better ad optimization signals.

Server-Side Tracking

Browser + Server Tracking architecture
Problem
Browser blockers and cookie limits were losing conversions.
Solution
Server-side GTM on a first-party subdomain.
Tracking Setup
Web container to server container, Meta CAPI with deduplication.
Result
More recovered events and higher match quality.

Lead Generation Tracking

Form submission + phone click + WhatsApp click
Problem
Leads arrived but the source was unknown.
Solution
Every contact action tracked as a conversion.
Tracking Setup
Form, tel: and WhatsApp link triggers with GA4 key events.
Result
Cost per lead visible by channel and campaign.

Project outcomes are illustrative placeholders. Replace them with your real numbers.

See What Your Data Is Really Telling You

What Clients Say

Placeholder testimonials. Replace with real client feedback.

Our GA4 numbers finally matched our store. Alamgir found duplicate purchase events we had lived with for a year.
Sarah M.Founder, online fashion store
The server-side setup was explained clearly and documented well. Our Meta match quality improved noticeably.
Daniel R.Marketing Lead, SaaS company
Now we know which campaigns produce phone calls and form leads. Fast, professional and easy to work with.
Priya K.Director, digital agency

Hi, I’m Alamgir Hossen

I am a Web Analytics Specialist focused on helping businesses understand their customers, measure marketing performance and build reliable tracking systems.

My expertise covers GA4, GTM, Meta Pixel, Conversion Tracking, Server-Side Tracking and Data Visualization.

Let’s Work Together

Accurate Tracking → Better Data → Better Decisions → Better Business Growth

Every project follows this chain: measure correctly first, and everything after it gets easier.

Frequently Asked Questions

What is Google Analytics 4?

GA4 is Google’s current analytics platform. It records user actions as events and shows how visitors move from first visit to conversion.

Why do I need Google Tag Manager?

GTM lets you add and change tracking without editing site code each time. It keeps tags organized and easier to test.

What is server-side tracking?

Data is sent from your own server to analytics and ad platforms instead of only from the visitor’s browser. It improves data quality and control.

Can you set up Meta Pixel and Conversions API?

Yes. I implement both, with deduplication and Event Match Quality optimization.

Can you track eCommerce purchases?

Yes. I track the full journey from product view to purchase for WooCommerce and other platforms.

Can you fix inaccurate GA4 data?

Yes. I audit duplicate events, missing conversions, bad filters and cross-domain problems, then fix them.

Can you create Looker Studio dashboards?

Yes. I build dashboards around your KPIs and marketing goals.

Do you provide ongoing analytics support?

Yes. I offer monthly support for monitoring, new tracking needs and reporting.

Ready to Fix Your Tracking?

Let’s build a reliable analytics system that helps you make better marketing and business decisions.